By Maija Zummo on Tue, Mar 1, 2022 at 9:59 am
For those of you who want a little something salty with your sweet, Graeter’s Ice Cream has unveiled a brand new flavor.
Midnight Snack is this year’s mystery flavor and it features ice cream infused with peanut butter cups, chocolate-covered pretzels and brownie bites.
The “mystery flavor” designation is a recent annual practice for the 152-year-old ice cream company. Last year’s mystery flavor was caramel macchiato and 2019’s was maple cinnamon crunch, a collaboration with Taste of Belgium. The concept was skipped in 2020 for the company’s 150th birthday when they released a special birthday cake flavor.
Midnight Snack is now available in scoop shops and online and will hit grocery shelves in April.
Graeter’s says the “fan favorite flavor was enthusiastically received by consumers during a short test period last summer.”
Likely even more enthusiastically received? Graeter’s new sundae. Graeter’s shops will be creating a special sundae with Midnight Snack as the base, topped with crushed-up local Hen of the Woods sea salt potato chips.
Find scoop shop locations or order online at graeters.com.
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